A living brand requires thoughtful stewardship

Ovus & Ater guides schools with clarity, strategy, and design expertise, nurturing, refining, and strengthening their story over time to share it with confidence and wisdom.

HOW WE DEFINE YOUR SCHOOL'S BRAND 

 

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fifty-seven brand haikus

Ovus & Ater is proud to introduce its book Fifty-Seven Brand Haikus.
Each of the fifty-seven haikus is succinct—approximately sixty words.
The haikus describe how to build and sustain a brand; how customers think, behave, and choose a brand. They convey the authority, competitive advantage, and value of owning a strong and favorable brand.

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